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In this Motivational Mondays episode, we dive into the art of non-obvious thinking with Rohit Bhargava, best-selling author and marketing expert. Having spent years in the creative industry, Rohit noticed how often "creative" ideas fell flat, leading him to champion the importance of embracing the non-obvious.
Rohit emphasizes how creativity often involves embracing both small and big risks. He shares how the concept of "danger" can push you out of complacency, whether it's as simple as navigating without GPS or tackling a daring new challenge. By taking these risks, even minor ones, you awaken your creative side and break free from mindless routines. The small discomfort of making a left turn Siri didn't suggest can often lead to personal growth and more confident decision-making.
In this digital age, AI looms large in conversations about creativity. Rohit and Ben explored using AI as a "creative partner" when writing their book. Instead of allowing AI to write for them, they used it as a critical editor, leveraging its capabilities to point out weaknesses in their writing. This method enhanced their work without losing their distinct voice.
Rohit also highlights the power of storytelling in conversations. Asking story-based questions, rather than checklist-style inquiries, leads to richer, more meaningful exchanges. This technique helps you become more interesting by making the other person feel heard and valued. Whether it's during an interview, a networking event, or casual conversation, diving deeper into someone’s responses opens up new insights and builds stronger connections.
[2:46] Why we should embrace danger as a part of our personal development
[8:19] The power of AI to help us set specific parameters
[21:10] The importance of understanding your own personal brand
Listen to the bonus episode to learn Rohit’s advice to anyone who feels stuck in the same place in life
Resources:
Check out Rohit's website and his new book, Non-Obvious Thinking
Listen to other Motivational Mondays episodes